Creating brilliant benefits engagement in unexpected ways


Companies invest large sums providing benefits for their employees. How do they get return on their investment by bringing that value to life for people?


Our Creative Engagement team is made up of consultants and designers all with one shared mission – to paint a picture of how benefits add value to employees’ lives so they understand how to use them and appreciate them more. We create communications that cut through business noise, capture employees’ attention and change behaviours.


We pull on three levers to help give benefits a presence in the business and engage employees: visual, method and content:


  • A visual benefits brand that resonates with employees and reflects the values and personality of the business will clearly signpost benefit communications so when employees see it they think “This is for me”.
  • The right methods of communication ensure messages land with their target audience. A focus on the latest innovations means we can always bring fresh thinking to a project.
  • Clearly crafted content is just more engaging. The clearer your meaning, the easier it is for employees to understand and take action.

Whatever your objectives or business priorities our approach gets results.



Vicky Edwards

Vicky Edwards

Head of Creative Engagement, Mercer Marsh Benefits

Vicky leads the Creative Engagement team to deliver communication strategies and brand design driven by creativity to truly connect and engage employees with Darwin, and with their benefits.

Kirstie Hennessey

Kirstie Hennessey

Practice Lead - Creative Engagement, Mercer Marsh benefits

Kirstie works with clients to maximize engagement with their Darwin platform and build employees’ understanding of the value of their benefits through high impact, effective communications.

Speak with a Mercer Consultant

We’re eager to speak with you. Please provide your details below.

*Required Fields